Twitter si sposta verso il business

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Twitter Business

 

 

Il microblogging più diffuso al mondo (diventato da poco anche italiano), sta facendo pian piano, a passi da “140 caratteri”, le sue movenze verso il mondo del business. Come? Semplicemente facendo degli “esperimenti” sull’utilizzo di alcuni strumenti che riuscirebbero ad aiutare le compagnie e le aziende che vogliono fare business on line, sulla promozione dei propri contenuti e soprattutto per avere un feedback continuo dai propri clienti e potenziali clienti.

 
Il primo strumento che è stato presentato in beta al pubblico aziendale si chiama “Contributors“, ed è stato pensato per divenire più visibili on line. Ma vediamo insieme come funziona.

 

L’azienda, potrà indicare una fetta degli utenti di Twitter distinguendoli come dipendenti, collaboratori, oppure clienti e questi di conseguenza potranno scrivere delle informazioni sul conto dell’azienda, risultando poi in ogni pubblicazione come facenti parte ell’azienda.

 
Chi già sta provando Contributors è la Dell, che con oltre 135 persone membri dello staff della compagnia presenti su Twitter, permette di aggiornare e seguire il suo canale.
Ad oggi, la beta non è ancora pubblica perchè in fase di sperimentazione, ma buona parte dei tester sono entrati nel circuito grazie a degli inviti fatti proprio da Twitter.
Non si conoscono ancora date precise del lancio dell’applicazione in maniera definitiva.

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