Piccole e Medie imprese sempre più social (parte 4)

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Andiamo avanti con il nostro percorso relativo all’interazione tra le Piccole e Medie Imprese ed i social network, cominciando a fissare bene dei punti chiave per chi ha intenzione di lavorare sempre più e soprattutto in maniera ottimale sui social network ed i social media più in generale.
Cominciamo con l’abolire un luogo comune che sta diventando troppo forte e di conseguenza può creare delle false illusioni agli aspiranti Social Media Manager, nella pianificazione delle loro campagne. Al netto contrario di quello che tutti sono abituati a pensare, il social network di Mark Zuckerberg, Facebook, non è l’unica potenziale risorsa e soprattutto destinazione di utilizzo per diventare forti e potenti sotto l’aspetto social.

 

Molti sono gli strumenti utili che possono tornare come fonte di “ricchezza” in una strategia di Social Media Marketing, ma il ruolo principale del Social Media Manager è proprio quello di capire quali sono gli strumenti più adatti all’orientamento del proprio brand e quindi, comodo è uno studio di relazione tra le varie alternative social rispetto al brand, ai prodotti, ai servizi ed alle risorse offerte. Facebook, crea la falsa illusione di essere il migliore e l’unico, semplicemente perché avendo al suo interno quasi tutti, comprese persone che conosciamo, il nostro lato introspettivo, mette l’accento sul fatto che “tutte” le personalità esistenti al mondo, potrebbero essere interessate ad essere presenti sul social network.

 

Non è così. Torna utile andare a considerare una serie di network professionali, come i più classici LinkedIn, oppure  Xing, ma anche le piattaforme di microblogging di comunicazione, come Twitter, oppure l’utilizzo degli strumenti di Google, sia dal nuovo punto di vista social, che dal punto di vista di indicizzazione e di ricerca, può essere veramente interessante come alternativa al classico Facebook. Attenzione quindi a non cadere nella rete del luogo comune, che può veramente rendere pessime le nostre scelte professionali sui network.

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5.496 commenti su “Piccole e Medie imprese sempre più social (parte 4)”

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    Ahead of “The First Saturday in November,” a live tiger named Omar Bradley, owned by Florida resident Mitchel Kalmanson, was brought out in an enclosed cage with a black curtain over it, before the stadium lights went dark and a spotlight flashed onto the cage as it was unveiled.
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    The tiger laid down and then paced around his cage, which was attached to a truck, while photographers crowded around it, still keeping their distance. After a few minutes, the cage was slowly driven off the field at Tiger Stadium in Baton Rouge, Louisiana.

    LSU has a long tradition of bringing caged tigers into the stadium on gamedays but, since 2015, the school has moved away from this and instead keeps its current live tiger mascot named Mike VII in a 15,000-square-foot enclosure on campus.
    But Louisiana Gov. Jeff Landry pushed for the return of this tradition, much to the frustration of the LSU community, which circulated several petitions against the practice which gathered more than 27,000 signatures between them by Sunday morning.

    Footage posted on social media also showed protesters outside the stadium holding placards with slogans including, “Justice for Omar” and “Did Tiger King teach us nothin’.”

    For Landry, having a live tiger on the field was all about “tradition,” he told FOX News on Friday.

    “This is about from Mike One through Six, we have had a live mascot on the field like many other colleges have before,” he said.

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    Jonathan Bailey, Bowen Yang, Ethan Slater, Michelle Yeoh and Jeff Goldblum round out the ensemble cast.

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    “I’ve waited for three years to have this moment to share a movie with you but I’ve waited my whole life to have this moment, to have a fifth child right now,” he said in the video, as the audience was heard collectively “aww-ing” at the sentiment.

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